The power of many: How a multi-media approach enhances products and business
In today’s dynamic and diverse world, consumers crave engaging experiences and information presented in ways that resonate with them. This is where the multi-media approach emerges as a powerful tool for both products and businesses. By incorporating various media formats, businesses can effectively connect with their audience, enhance their brand image, and ultimately achieve their
- Published in Central Media Group, LATEST NEWS, OFM
Cultivate success in the agricultural sector with OFM
In the heart of Central South Africa, agriculture is an essential economic driver and an integral part of many communities. In the midst of this beautiful landscape of vast landscapes, lushly planted fields and picturesque towns, OFM, the region’s leading commercial radio station, is at the forefront as a leader in the broadcasting industry when
- Published in LATEST NEWS, OFM
How Netflix’s ‘A Soweto Love Story’ ignited passion through an integrated 360 campaign on Jozi FM
“A Soweto Love Story” is a romantic comedy film produced by Netflix that takes place in the lively township of Soweto, South Africa. To promote the film and create excitement around it, Netflix partnered with Jozi FM to host a tactical 360-degree integrated media campaign that paid tribute to the geographic location and title of
- Published in JOZIFM, LATEST NEWS
Algoa FM Big Walk for Cancer donation handed to beneficiaries
The beneficiaries of the 2023 Algoa FM Big Walk for Cancer received their share of the charity event which took place about three months ago. An amount of R770 000 was handed over to Reach for a Dream, and Wings and Wishes at a ceremony at the premises of the Algoa FM Big Walk for Cancer’s presenting partner, ISUZU Motors South Africa.
- Published in AlgoaFM, LATEST NEWS
O-mazing Leap Day celebrated on OFM
OFM, the sound of your life broke all the rules to turn the radio station on its head during Leap Day to allow ‘anything to happen’. 29 February 2024 was earmarked “Anything Can Happen Day” on OFM and the presenters did a great job of surprising and entertaining Central South Africa with chances to win
- Published in LATEST NEWS, OFM
From new music to a new season for Nadine Blom
One of Bloemfontein’s most beautiful roses will soon be back in her native city and will also be heard on the airwaves as part of the OFM team. Nadine Blom, a well-known singer, motivational speaker, and the founder of the Supercool for Jesus brand, moves in behind the mic on The Sound of Your Life
- Published in LATEST NEWS, OFM
Golf with a difference to raise funds for charity
Participants in the annual Algoa Cares Charity Golf Day in Gqeberha will have the opportunity to witness and challenge blind golfers through a partnership between Algoa Cares and the Nkosinathi Foundation of-and-for Blind and Partially Sighted People. The foundation has been selected as the beneficiary of the golf day, which will be hosted at the
- Published in AlgoaFM, LATEST NEWS
Stand up and be counted with The Big Radio Registration
In 2024, OFM, the Sound of Your Life is bringing you so much more by going beyond the airwaves to meet our valued listeners in person and celebrate the diversity that makes each one more than just a number to us. In February and March, the OFM team will embark on a journey crisscrossing Central
- Published in LATEST NEWS, OFM
Carnival of golf fund handover to Louis57 Foundation’s Leolan Academy
Generous Garden Route golfers and businesses participating in the second annual Algoa Cares Golf Day helped raise R50 000 towards the purchase of two laptops, software, hygiene supplies and stationery for the Leolan Academy in Mossel Bay. The school, a Louis57 Foundation project, caters for children with special needs (autism and down-syndrome). The Algoa Cares Golf Day was a fun carnival themed event on Tuesday,
- Published in AlgoaFM, LATEST NEWS
Algoa FM opens Garden Route studio
Algoa FM will be getting even closer and more personal with listeners and businesses in the Garden Route following the opening of its purpose-built studio on Courtenay Street in George. “The drive show on weekdays between 3 and 7pm, hosted by Simon Bechus, has been aired from Algoa FM’s headquarters in Nelson Mandela Bay while
- Published in AlgoaFM, LATEST NEWS
OFM journalist named one of the country’s best
2023 national winners for the Vodacom Journalist of the Year Awards were announced at a ceremony in Johannesburg last night and OFM journalist and presenter of the Business Hour (Mondays to Fridays, 18:00 to 19:00), Olebogeng Motse, was named as a national winner. Her feature “The construction mafia: Is it transformation or criminality?” won in
- Published in LATEST NEWS, OFM
Golfers shoot R120 000 for Hope Schools at charity day
A full field of golfers and sponsors from Buffalo City raised R120 000 at the annual Algoa Cares East London Charity Golf Day to help Hope Schools become more sustainable through the hire of its hall, as well as the purchase of education and maintenance equipment. The annual charity golf day, which has become a firm
- Published in AlgoaFM, LATEST NEWS
Algoa FM hands over prize money to Big Walk for Cancer winning school
The Bethelsdorp Comprehensive School in Gqberha’s northern areas rejoiced at the handover of R10 000 to the school. Schools who entered as a bulk entry in the recent Algoa FM Big Walk for Cancer stood a chance of winning R10 000 and an opportunity to be interviewed by one of their drive show presenters on
- Published in AlgoaFM, LATEST NEWS
SMEs benefit from Algoa FM Big Walk for Cancer event
Small and medium enterprises (SMEs) are widely recognised as the backbone of an economy, with SMEs contributing over 90% of all formal businesses in South Africa, according to the International Finance Corporation (IFC). The Algoa FM Big Walk for Cancer, presented by ISUZU Motors South Africa assumes a pivotal role in bolstering the local economy
- Published in AlgoaFM, LATEST NEWS
OFM raises R500k+ for CANSA
In a remarkable display of solidarity and generosity OFM, the Sound of Your Life, successfully raised a staggering R575 000 during its PinkTober campaign. During October, this impactful initiative aimed to raise awareness of breast cancer and provide support to those affected by the disease. The funds – raised through community contributions and the ‘Bowling
- Published in LATEST NEWS, OFM
Ignite your success with US!
In a few short weeks, our millions of Rugby World Cup winners will take their celebrations to holiday spots around our beautiful country. Our team at United Stations would just like to remind you that we are here to be your unwavering partner and help you close the year on a high note. The bond
- Published in LATEST NEWS, United Stations
OFM takes it all!
OFM can once again proudly say that it is the best local radio station in Bloemfontein! The winners of the 11th annual Best of Bloemfontein Readers’ Choice Awards, hosted by Bloemfontein Courant, were announced this week and OFM came up trumps. The Good Morning Breakfast, which broadcasts weekdays from 06:00 to 09:00, was voted the
- Published in LATEST NEWS, OFM
Algoa FM Big Walk for Cancer attracts close to 12 000 walkers
The 25th Algoa FM Big Walk for Cancer, presented by ISUZU Motors South Africa, brought together nearly 12 000 participants in Gqeberha, East London, and George, uniting for a common purpose in the fight against cancer. Alfie Jay, Algoa FM Managing Director, emphasized the event’s power to unite people from all walks of life, underscoring the impact
- Published in AlgoaFM, LATEST NEWS
Follow the money and find the True North
The release of the latest RAMS_Amplify 2023C (RA23C) data has once again been greeted by the reassuring sound of crunching numbers. Media graphs mapping the listenership trajectory of over 300 radio stations are beginning to pop up faster than scrumhalf’s at a Springbok test match. Some graphs point up. And some graphs point down. Unless
- Published in LATEST NEWS, MIXFM
OFM goes pink in support of CANSA
This October, OFM’s #PinkTober campaign aims to raise awareness of and support for those affected by breast cancer. We’re calling on Central South Africa to support our drive to raise R300 000 for the Cancer Association of South Africa (CANSA) during this month. According to CANSA, the number one type of cancer reported among South
- Published in LATEST NEWS, OFM
Smile FM pledges to help 10,000 people find jobs by Christmas
Smile FM has embarked on an ambitious plan to ensure that thousands more families enjoy Christmas this year, by helping 10,000 unemployed Capetonians find gainful employment – all before the 25th of December. While having recently seen a marginal improvement, South Africa’s unemployment rate has remained sky-high for many years. Smile FM is determined to
- Published in LATEST NEWS, Smile 90.4FM
Lynn Oberem from East London wins trip to Dubai
The winner of the Algoa FM Cruise to Dubai with XL Bay Travel competition is Lynn Oberem. Speaking after the draw at the Algoa FM studios, Oberem said she would be taking her daughter in law on the cruise. Oberem was the finalist from The Drive with Vinny in East London She had a second
- Published in AlgoaFM, LATEST NEWS
Algoa FM Celebrates decades of transforming communities on International Charity Day
On International Charity Day on September 5, Algoa FM reflects on more than three decades of dedicated community service. For 35 years, Algoa FM has made a profound impact on the lives of people residing within its broadcast footprint through numerous fund-raising drives. Algoa FM’s broadcast footprint extends from the Garden Route to the Wild
- Published in AlgoaFM, LATEST NEWS
Bringing harmony to tourism marketing of The Garden Route
Garden Route-based actor and adventurer Ivan Zimmermann has teamed up with radio station Algoa FM to promote tourism to the region through the medium of short YouTube videos. “I started All Things Vuma, Garden Route, to connect people with people. “We live in such a fast track world that we forgot how important and healthy
- Published in AlgoaFM, LATEST NEWS
Sharp-eared Virginian wins THE 37
THE 37, the song guessing competition that kept Central South Africa in suspense for a month, came to a dramatic close when Nadia Jooste from Virginia in the Free State was announced the grand prize winner of R37 000 cash! On 31 July 2023, OFM announced that as part of our 37th birthday celebrations, we
- Published in LATEST NEWS, OFM
Breaking the Ice: Revitalizing your marketing campaigns with Algoa FM and United Stations
In the rapidly evolving and fiercely competitive landscape of today’s market, sustaining the momentum of marketing campaigns is undeniably imperative for achieving and expanding both brand recognition and sales. The prevailing risk of campaigns losing their fervour and stagnating cannot be underestimated. The danger of campaign freezing When campaigns go cold and lose their steam,
- Published in AlgoaFM, LATEST NEWS
Jozi FM triumphs in the Radio Category at City Press Reader’s Choice Awards
Jozi FM has achieved an exceptional milestone by securing the cherished platinum award in the community radio category at the prestigious City Press Reader’s Choice Awards. This very special accomplishment, driven by the passionate support of the station’s loyal listeners, coincides perfectly with Jozi FM’s celebration of 28 years as a transformative powerhouse that transcends
- Published in JOZIFM, LATEST NEWS
Is there a Magical Success Formula for effective radio advertising?
Everyone concedes that the most effective advertising is word of mouth. Yet in today’s complex, highly mobile society, it would be short-sighted to rely on word of mouth alone to connect with your best prospects and to keep your business from going out of business. Advertising no matter how good, cannot sell an unwanted product:
- Published in LATEST NEWS, United Stations
Why Bad Times = Good Time to Advertise
There’s a popular marketing adage that goes like this: When times are good, you should advertise. When times are bad, you must advertise. As we hurtle towards the big retail season, many advertisers are proceeding with what can only be described as a caution, while consumers remain apprehensive about spending in light of an unclear
- Published in LATEST NEWS, United Stations
Win R37 000 with OFM’s THE 37!
This year, OFM celebrates 37 years of the Sound of Your Life, and as we’ve also marked 2023 as ‘showtime’, Central South Africa’s number one commercial radio station brings our listeners another exciting competition with a chance to win R37 000 cash this August. From Wednesday, 2 August 2023, OFM will play a montage of
- Published in LATEST NEWS, OFM
OFM winter drives raise over R500 000 for Central South Africa
This winter OFM, the Sound of Your Life, invited listeners, clients, and stakeholders to come and play their part for charity at various drives, including the popular Shoprite Checkers OFM Chip 4 Charity golf days and Boeries 4 Blankets fundraiser. More than R260 000 was raised during the Chip 4 Charity golf days and close
- Published in LATEST NEWS, OFM
Come on, Barbie, let’s go movie!
On Friday 21 July 2023, OFM treated listeners, clients, and staff to a private screening of theBarbie Movie as the worldwide phenomenon hit the global circuit. In the week before, OFM, Central South Africa’s number one commercial radio station ‘painted theairwaves’ pink with a fun Barbie Movie competition where listeners shared their special Barbiememories for
- Published in LATEST NEWS, OFM
RISE fm reveals line-up changes
RISE fm, Mpumalanga’s hottest radio station, is pleased to announce its exciting new line-up for 2023. “We believe it is important to keep the sound of the station fresh while at the same time not being disruptive to the listener,” said RISE fm general manager, Lance Claasen. “We have accomplished that by introducing some fantastic
- Published in LATEST NEWS, RiseFM
Algoa FM joins other Garden Route businesses on Mandela Week outreach
Algoa FM teamed up with other Garden Route businesses to sponsor buckets of soup and loaves of bread for the needy through an NQtac Hotel School initiative in partnership with the George Business Chamber. Needy homeless shelters, elderly and disability groups, schools and crèches were identified by the George Chamber on recommendations from affiliates of
- Published in AlgoaFM, LATEST NEWS