I have been working with United Stations for the last four years and specifically with Melina and Tarryn. We are an in-house agency for a corporate company so I am not solely responsible for our radio media planning and buying. I am busy with many other tasks on a day to day basis and working with United Stations has helped made my job of media planning and buying an easy and seamless one. Melina has got to know our business and target market well and applies her knowledge of our business to every brief given to her. The nature of our business is very competitive so we have to come up with new and innovative ways to stand out from the clutter. Melina has been great with brainstorming ideas with the United Stations team and bringing those ideas to the table, explaining our options and offering us good value. I appreciate the efficiency, turn around times and knowing that Melina and Tarryn are always an email or phone call away.
I have worked with United Stations for over 10 years in a Client capacity, running various media campaigns. The nature of media requires that we work with a number of mediaowners on any single project. Without doubt United Stations, rank by far as one of the choice teams to work with and in a radio sense, the choice team to work with. What I value most is their culture which is a non-hierarchical flat structure which translates into account managers who are empowered to make decisions and campaign co-ordinators who are empowered to implement efficiently. This means that our campaigns are approached with agility and fluidity meaning that we are able to campaign optimize as the media rolls out delivering results to my Clients which in many cases have been far more superior in performance when compared with stations managed by competitor houses. It is also worth noting that most recently the United Stations creative artistry solved the campaign direction for one of our retail Clients. The campaign was rolled out across mediums and to date has delivered results beyond the Clients expectation. Their approach is partnership based. They are always ready to roll-up their sleeves and make great radio happen with actionable input given from people who know radio and know how to make it work. I hope the above gives you an indication of the team and the culture at United Stations.
As a relatively small team, United Stations always punches above its weight, so should feel proud of its third place ranking this year. A voter explained, The United Stations team is always willing to go the extra mile to create tailored solutions for clients. They are present and readily available and can certainly be relied on to deliver premium proposals before the deadline."
United Stations is a full service media sales house providing outsourced sales expertise to media owners wanting to maximise their revenues