We’re ready for sunny days filled with hitting fours and sixes and wickets falling! This is thanks to OFM, the sound of your summer, becoming the official media partner and sponsor of the North West Dragons men’s cricket team for the 2021/2022 season.

The Dragons are currently preparing for their first debut tournament in the new CSA Division 1. In 2022, the Dragons will compete in the Mzansi Super League as well as numerous one day matches.

As media partner, OFM will cover the Dragons’ 2021/2022 season with team news, results, information on upcoming matches and interviews with team players.

Says Nick Efstathiou, the CEO of Central Media Group: “Dragons cricket has a rich history of success in generating many excellent players. We are excited to be part of this history for years to come. Cricket is loved in Potchefstroom, and we can not wait to watch the loved Dragons from the grass embankments of South Africa’s favourite stadium.”

According to North West Cricket CEO, HP Prinsloo: “With first class cricket being back in the province, we are extremely excited to rally behind the team. Playing in Cricket South Africa’s new top tier domestic competitions will bring back the pride of sport supporters all around the province. For the first time in a very long time, we have a team we can call our own and players who come through our ranks will now have an option to stay home and play for the home team.”

Central Media Group (CMG) has partnered with the Young Entrepreneurs Foundation (YEF) to equip a group of learners from Nozala Intermediate School in Phahameng, Bloemfontein, to start their own micro-enterprises in a fun and experimental way. YEF teaches children, teenagers and young adults vital entrepreneurial, financial literacy and self-employment skills. More specifically, they empower children and young adults to become their own boss; acquire a Millionaire Mindset; and be equipped for the rapidly changing world of work.

Everything the learners have learnt through the programme will culminate in a Market Day, which will be held at the Langenhoven Park Market on Saturday, 4 September 2021. Here they will put all the knowledge gained into practice by hosting their own stand and selling their products.

YEF is a non-profit entity, established with the objective of attracting donor funding and corporate sponsorship in order to offer entrepreneurship and financial literacy programmes to children from disadvantaged communities. The belief is that youth unemployment, poverty alleviation and major socio-economic change can only be achieved if an entrepreneurial culture is established in South Africa. Therefore, children need to be exposed to entrepreneurship from a very early age and their natural entrepreneurial mindset needs to be nurtured. Organisations like Central Media Group can play a major role in changing the lives of many children from disadvantaged backgrounds. Together with YEF, we believe that we can inspire dreams and empower children to become the authors of their own destiny. Anyone who wants to find out more about YEF can contact Danie Jacobs at info@younge.co.za.

“Investing in the entrepreneurial spirit is needed in an economy that needs entrepreneurs. We desire to assist learners in learning new trades and skills and to gain the knowledge they can take into the economy. We are building knowledge that future generations can benefit from.” – Nick Efstathiou, Central Media Group CEO.

Mon, 28 Jun 2021 / Published in LATEST NEWS, OFM

Hi, I trust this letter finds you well.

On Thursday 01 July 2021, OFM will officially celebrate 35 years as the leading commercial radio station in Central South Africa. This is a famous moment for a radio station that has been the voice of the region for many years.

On the day OFM will feature some of it’s most famous voices. They include but not limited to Rian van Heerden, Christie Hansen, Laurika Rauch and Koos Kombuis for colour. The day will be dedicated to our loyal listeners and business partners. We look forward to celebrating with you, and trust you will enjoy listening with us.

Be Safe! Stay Safe!

Regards, Nick Efstathiou, CEO – Central Media Group t/a OFM

Fri, 25 Jun 2021 / Published in LATEST NEWS, OFM

OFM, Central South Africa’s media powerhouse for more than three decades, is proud to announce that the Sound of Your Life has signed up to once again be the exclusive electronic media sponsor of the Toyota Cheetahs.

The radio station, through its on-air and online platforms, will not only keep fans updated on the blow-by-blow action throughout the Carling Currie Cup season, which has just commenced, but also check in regularly with the squad to track their progress and build ‘gees’ amongst supporters so that although they’re playing to empty stadiums, they take their home ground advantage on the road with them to the field.

According to Nick Efstathiou, CEO of Central Media Group, Cheetah rugby is the heart and soul of rugby in Central South Africa.

“Not to mention that it’s everyone’s second-favourite team, but our number one! We’re looking forward this Currie Cup season as the media sponsor, partner, supporter and sponsor of the Cheetahs. I think the team has a fantastic opportunity to reclaim the Currie Cup. They have a great squad, great backing and great leadership. We wish the team well,” concludes Efstathiou.

Says Kobus le Roux, General Manager Commercial of the Toyota Cheetahs: “The Toyota Cheetahs are proud to have taken hands yet again with the Central Media Group, and specifically OFM. A proudly Central South African company like OFM is now yet again the official media partner of the Toyota Cheetahs. The Toyota Cheetahs thank OFM and Central Media Group for their unwavering support over the years and look forward to making you proud this Currie Cup Season.”

More exciting news is that for some of these fixtures, OFM will stream full, live match commentary online from veteran announcer Pieter Möller via its OFM Extra stream that can be accessed on ofm.co.za, our free mobile and desktop apps as well as iono.fm.

Read more here.

For more info, please contact Lindiwe Mtwentula on 051 5050 900, 082 416 1665, or lindiwe@ofm.co.za.